Musical Instrument

Business Information

Introduction

Houli Area, which is located in Taichung County in Taiwan, is famous as a cluster of musical instrument manufacturing firms (e.g. wind instruments and percussion instruments) with a long history. Since Houli is known as a famous instrument manufacturing base, businesses in Houli are actively participating in world instrument exhibitions held in the USA and Germany; moreover, manufacturers in Houli carry out the order lists of OEM from the worldwide leading instrument manufacturing businesses. They have a place in the world instrument manufacturing industry for professional OEM worldwide. The share of saxophones is 1/3 globally, making Houli a main production place of saxophones. Instrument manufacturing is a locally featured industry in Houli.

To promote the brand marketing of saxophone made in Houli, Ministry of Economic Affairs (MOEA) actively plans an instrument R&D center for developing key technologies of saxophones. Regarding to the R&D, it focus on both material analysis and product analysis; as for the production technologies, it introduces industrialized production technologies for standardization and improvement of key process; as for the product quality management, it urges the exquisite development of businesses via establishing standard examination procedures and smart pitch, as well as introducing the tone comparison techniques. Meanwhile, MOEA assists the businesses involved with holding marketing and sales activities in international and domestic events. As a result, the professional industrial image of Houli Region has been promoted globally through international and domestic exhibitions.